About Justin and Jessie

Justin and Jessie have a dream, to serve their customers delicious, authentic food made from high-quality local ingredients. With their passion for baking and their great central location in sunny Nelson, Justin and Jessie have built a business with lots of raving fans.


“You won’t find a premix in my kitchen,” says Justin, “Our bread, pastries, sandwiches and cakes start with the best ingredients we can find.”


With years of experience, Justin and Jessie have experience in a wide range of baking in bakeries, supermarkets, cafes and restaurants. They make an awesome team as Justin has a passion for breads and pastry, while Jessie loves cakes and all things sweet. You will find plenty of traditional favourites on their menu, with seasonal treats being swapped in as appropriate.


Whether you want a cream bun for a quick snack or a full afternoon tea for an event, Fresh As bakery can make it for you. Pop in and have a chat with Jessie, and she will make it up for you. Enjoy a fresh cup of coffee with your bakery purchase or takeout meal.


Opening hours:

Mon-Fri 6am-3.30pm

Saturday 8am-2.30pm

12 Tahunanui Drive


New Zealand

Call 022 097 1491

Fresh As Bakery